OK, after doing some more playing this morning I believe I have solved the issue. And when I say "issue" I mean it was essentially user-error/naivety.
For the benefit of other inexperienced sequencers out there, here's what I had to do:
One has to make some changes within Midi Control Centre. Namely, the Drum Map section within Device Settings. On the "Custom" setting, I changed all the values to "60" which matches the Electribe pad pitches. Then the Pad midi channels need to be changed to 9, 10...16, and then 1, 2...8 sequentially. The BSP pads then correspond to the Electribe Pads and you can sequence via the BSP (as long as one clears the patterns in the Electribe). Then I saved the preset. Bosh.
You learn something (several things) new every day...